WebPeripheral Route Processing (also known as Peripheral Route To Persuasion) occurs when someone evaluates a message, such as an advertisement, on the basis of physical … Webperipheral route persuasion one person persuades another person; an indirect route that relies on association of peripheral cues (such as positive emotions and celebrity endorsement) to associate positivity with a message persuasion process of changing our attitude toward something based on some form of communication prejudice

11.3 Attitudes & Persuasion – Introductory Psychology

WebThe peripheral route is an indirect route that uses peripheral cues to associate positivity with the message (Petty & Cacioppo, 1986). Instead of focusing on the facts and a product’s quality, the peripheral route relies … WebOct 11, 2024 · The central route to persuasion occurs when an individual is persuaded to do something based on the arguments or content of a message. Study the definition of the central route to persuasion,... hollister co size chart

12.3 Attitudes and Persuasion - Psychology 2e OpenStax

WebJan 3, 2024 · The peripheral route to persuasion involves the use of mental shortcuts such as a belief that ‘experts statement can be trusted’, or the idea that, if it makes me feel good, I am in favor of it. This type of processing requires less effort and allows us to react to persuasive messages automatically. WebThe peripheral route is used when the message recipient has little or no interest in the subject and/or has a lesser ability to process the message. Being at the low end of the elaboration continuum, recipients do not … WebThe peripheral route is an indirect route that uses peripheral cues to associate positivity with the message (Petty & Cacioppo, 1986). Instead of focusing on the facts and a … human riding trainer tbc classic